Project Details
Project Details
Approach
The client was seeking content to illustrate the range of emotion felt around the world during the COVID-19 pandemic, building towards their message of unity and celebrating how human’s have risen together to fight the pandemic in different ways. Our team curated a mixture of UGC from the web and our archive of pre-licensed clips throughout the pandemic to give the client a wide range of relevant content to work with in the editing process.
Results
The final edit has been a huge success with the client receiving over 11m views on YouTube alone. Watch below: